Comments on: Tide Bonus Bottle: 33% More? http://www.mouseprint.org/2007/08/13/tide-bonus-bottle-33-more/ Exposing the strings and catches in advertising fine print. Thu, 19 Nov 2009 08:41:54 -0600 http://wordpress.org/?v=2.8.6 hourly 1 By: Karen http://www.mouseprint.org/2007/08/13/tide-bonus-bottle-33-more/comment-page-1/#comment-90322 Karen Thu, 13 Mar 2008 14:22:39 +0000 http://www.mouseprint.org/?p=267#comment-90322 As others have said...you would assume you are getting a bonus at first glance. That is the intention of the company...to deceive. Why in the world would someone care if one bottle was 33% more than other. Ridiculous! I actually sent an e-mail to P&G about this deceptive advertising.The only reply I got back was...."we're sorry you are unhappy with the price of Tide????" Tide is the most expensive laundry detergent on the market....do they really have to try and cheat their customers? I am very disappointed in them. As others have said…you would assume you are getting a bonus at first glance. That is the intention of the company…to deceive. Why in the world would someone care if one bottle was 33% more than other. Ridiculous! I actually sent an e-mail to P&G about this deceptive advertising.The only reply I got back was….”we’re sorry you are unhappy with the price of Tide????” Tide is the most expensive laundry detergent on the market….do they really have to try and cheat their customers? I am very disappointed in them.

]]> By: Katie http://www.mouseprint.org/2007/08/13/tide-bonus-bottle-33-more/comment-page-1/#comment-59420 Katie Tue, 27 Nov 2007 09:45:22 +0000 http://www.mouseprint.org/?p=267#comment-59420 I really don't understand why certain people are identify primarily with the power of giant corporations and seem downright hostile at consumers who raise legitimate issues with these same corporations' way of doing business. It's some kind of Stockholm syndrome, I think. I really don’t understand why certain people are identify primarily with the power of giant corporations and seem downright hostile at consumers who raise legitimate issues with these same corporations’ way of doing business. It’s some kind of Stockholm syndrome, I think.

]]> By: RS http://www.mouseprint.org/2007/08/13/tide-bonus-bottle-33-more/comment-page-1/#comment-45563 RS Thu, 13 Sep 2007 01:17:16 +0000 http://www.mouseprint.org/?p=267#comment-45563 Jon...although you're right, this is about deceptive advertising. If we fail to trust anyone, we'll be spending lots of time doing the work that others are paid to do. For example, do you trust that every product you purchase scans properly at the register? Do you actually monitor every item when you have more than 10 or so items? At some point, we must trust that things are correct, and shouldn't have to spend lots of time confirming that what the product says is true really is. In this case, the extra amount is pretty harmless except that it tricks many people into buying the larger size because they think they're getting a better price. It's the *TRICKERY* that we haev issues with, and just because one company is sincere, does not mean that another is, or even that the same company will be on another product....so we'd rather have some degree of regulation to protect us from deception that the average consumer does not have time (or desire or knowledge) to figure out. Jon…although you’re right, this is about deceptive advertising. If we fail to trust anyone, we’ll be spending lots of time doing the work that others are paid to do. For example, do you trust that every product you purchase scans properly at the register? Do you actually monitor every item when you have more than 10 or so items?
At some point, we must trust that things are correct, and shouldn’t have to spend lots of time confirming that what the product says is true really is. In this case, the extra amount is pretty harmless except that it tricks many people into buying the larger size because they think they’re getting a better price. It’s the *TRICKERY* that we haev issues with, and just because one company is sincere, does not mean that another is, or even that the same company will be on another product….so we’d rather have some degree of regulation to protect us from deception that the average consumer does not have time (or desire or knowledge) to figure out.

]]> By: Jon Jensen http://www.mouseprint.org/2007/08/13/tide-bonus-bottle-33-more/comment-page-1/#comment-45309 Jon Jensen Mon, 10 Sep 2007 16:06:08 +0000 http://www.mouseprint.org/?p=267#comment-45309 It doesn't matter what hype they print on the product as long as you know how many ounces it contains or how many washes.If you are concerned about price then just figure out what you are paying per ounce/wash.If you can't do it in your head bring a calculator. It doesn’t matter what hype they print on the product as long as you know how many ounces it contains or how many washes.If you are concerned about price then just figure out what you are paying per ounce/wash.If you can’t do it in your head bring a calculator.

]]> By: RS http://www.mouseprint.org/2007/08/13/tide-bonus-bottle-33-more/comment-page-1/#comment-44533 RS Mon, 03 Sep 2007 16:21:24 +0000 http://www.mouseprint.org/?p=267#comment-44533 Interesting new discovery: Purex has a product advertised as "BONUS 20% MORE (20 FLUID OUNCES MORE THAN 100 FLUID OUNCES" Well, this product was at Target and they decided to be smart and help sell this product so they stuck on their own sticker: "EXPECT MORE PAY LESS. 20% FREE" I did not check to see if they even SOLD a 100oz version so I didn't compare prices, but I suspect that they fell for this gimmick. -- So if the stores that sell these products fall for the gimmick, how can the average uninformed consumer be expected to see through this deceptibve advertising?! Interesting new discovery:

Purex has a product advertised as “BONUS 20% MORE (20 FLUID OUNCES MORE THAN 100 FLUID OUNCES”

Well, this product was at Target and they decided to be smart and help sell this product so they stuck on their own sticker: “EXPECT MORE PAY LESS. 20% FREE”

I did not check to see if they even SOLD a 100oz version so I didn’t compare prices, but I suspect that they fell for this gimmick.

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So if the stores that sell these products fall for the gimmick, how can the average uninformed consumer be expected to see through this deceptibve advertising?!

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