A number of retailers upped the ante this past Black Friday by posting “secret” items on their websites for purchase in-store. They were secret because they were not in the printed flier, and you had to know to visit their site to get the details.
Wal-mart advertised secret items for sale on Friday and Saturday, such as these:
One item that will always draw crowds is a cheap laptop, and at $388, many people will likely turn out. When you click on the “branded” laptop, it tells you it could be a Dell, HP, or Toshiba. Wal-mart must want to keep you guessing as if brand doesn’t matter. So you get to the store at 4 a.m. hoping to score some kind of computer, but it wasn’t to be your day. Why did you lose out? You didn’t read the fine print:
Minimum of ONE computer per store??? Come on (in both senses of the phrase).
Well, maybe you would do better on one of the cheaper items, like the newly released DVDs for $12. Surely they will have a bunch of those.
*MOUSE PRINT: Nope, they say they might only have one.
They were more generous on clothing items, and on Saturday’s secret sale, they actually had a minimum of two PS3s, Dyson vacuums, and a Kodak printer.
There was one other noteworthy disclosure in the ad:
If you can’t read that, it says “limit 1 per household”. Given that they might only have one item in a category, they could just as well have said “limit 1 household per item.”