Last week, we demonstrated how two claims placed side-by-side — “four times faster Internet” and a $35 monthly price tag — had nothing to do with one another.
This week, we look at an offer from Sleepy’s:
Wow, pay a little as $99 for a mattress, and when you buy the set, you get a free HDTV.
Not so fast.
According to a salesperson contacted at a local Sleepy’s store, you cannot get the free TV with the advertised $99 mattress even if a boxspring is purchased with it. The fine print in the ad limits the offer to queen and king-size models of certain brands only, and apparently not including sale items.
Retailers and regulators literally and figuratively need to a draw a line when adjacent offers have nothing to do with one another.