It seems that we need to do away with any fine print related to price.

And the price must be listed next to the product being sold (unlike above where it's at the botom of the ad and the picture is at the top...they could have used mor fine print to indicate that the car shown is not the one being advertised at that price.

The only exception I would allow is price because our US system allows tax at the city level, county level, state level and national level so they can add "+tax" and leave that to be determined by government regulation.

Fees? Nope...gotta include that in the price, or at least show an itemized list of fees and who gets charged those fees.