Coincidentally enough, I was shopping around for a new cable provider and saw the ad as well -- a "quick" (not) chat with an online rep reminded me of just how much I loathe Comcast--and why I could hardly wait to get rid of them in the first place.

Looking at the HD "triple play" revealed so many required add ons (a $7 month fee for a "required" digital voice router for phone service--how can you offer phone service (digital voice is simply broadband bandwidth) without the equipment necessary to use it--particularly when it was strongly implied I couldn't get the "required" equipment from anyone else?) was just one of several charges the provider adds back in at the end in order to be able to advertise a "low" monthly rate.

In the end, if I added in required extras, I would end up paying even more for service as compared to my current provider (Verizon FiOS).

Clicking the banner ad and seeing no offer that provided me with the promised giftcard was merely the cherry on the sundae that is Comcast's typically deceptive advertising and sales practices.

By the way, I was so furious with the fine print contained in the "promo offer" I totally forgot to ask about which offer included the $500 giftcard. lol

In short, there are reasons consumers leave Comcast in droves when their contracts are up. Deceptive ads are just the tip of the iceberg. I really wish state regulators would step in and call XFinity/Comcast out on these offers.