My kids have juice that say 100% juice only..and even with those juice .I dilute them half water half juice .. I have never been a fan of juice like pdturcos at all and don't buy them but I do love real org, grape or apple when it 100% unpasturized .I don't even like the mixed fruit like org/banana/strawberry . I feel in moderation true fruit juice can be enjoyed and not contribute to unwanted caloried in kids when offered in the correct serving and not in a sippy cup or given multi cups all day .cause even the 100% juice can pack on calories and cause tooth decay, when over done . I love this post for breaking down the labels and really showing what 10% juice ect looks like I'm going to share this.