My issue is, I do not have a social media account, but if someone else puts a picture of me up and it potentially gets used somewhere, in no way did I give permission.

What is going to happen the first time they use some celebrities photo/name to endorse a product? Say some celebrity that already does advertising for Ford (Mike Rowe) but now Google or Facebook attaches their likeness to Chevy? Maybe that is what it will take, plus a large lawsuit, to stop this? I mean, most every celebrity now has a presence on these platforms.