Andy Rooney was doing his own size comparisons between Bounty paper towels and Charmin from then and now back in 1995 here in this clip from "60 Minutes". He even had viewers send him old rolls of both to do the comparison.

http://www.youtube.com/watch?v=Q1lukmmJOHo

While putting up Christmas ornaments I found a long forgotten sealed box of them in my attic wrapped in sheets of Bounty from back in 1997 (judging from the date of the newspaper other ornaments in the same box were wrapped in). I decided to compare the size of the '97 sheet with one from a new roll and found that they were not too different in size. The new Bounty sheets are a little smaller in width (by maybe a quarter of an inch) but that's about it. Also, they seem about equally as strong. I was actually half expecting the new Bounty sheets to be at least a half an inch smaller!