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McAfee’s Rebate with Built-in Costly Time Bomb

  Tiger Direct recently advertised an amazing giveaway: a PNY 128 gig USB 3.0 thumb drive and McAfee Multi Access free after rebate. A supposed $149 value for free!?

McAfee

How can they do this? The secret is in the rebate offer.

*MOUSE PRINT:

McAfee-2

You actually have to install the software and sign up with your credit card initially to automatically renew the service after the first year. You are not allowed to cancel the renewal until 10 months of service have elapsed.

Who is going to remember ten months from now to cancel this service?

Incidentally, the annual service sells for between $69.99 to $99.99.

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Nissan Cars Can’t Snowboard…Duh

  Car manufacturers love to put important details about their vehicles and offers in minuscule fine print in their television commercials. And Nissan is no exception.

Just in case you couldn’t read the tiny disclaimer in two recent Nissan commercials, we’ve captured it for you.


Commercial #1: Nissan Sentra

This ad shows Nissan cars gliding effortlessly over banks of snow the way a snowboarder would.

*MOUSE PRINT:

Nissan snowboarding

And just in case you can’t read that, and to prevent a misimpression, Nissan has an important warning for viewers. You should not try snowboarding in your car because “cars can’t snowboard.”


Commercial #2: Nissan Leaf

This ad shows Nissan cars rolling backwards out of a trailer truck while going full speed on a highway.

*MOUSE PRINT:

Nissan Leaf

So, just in case you thought you could buy a Nissan Leaf, put it on a truck, and roll backwards out of it at 60 miles an hour, the company advises viewers not to try it because you are watching a “fantasy.”


Commercial #3: Mazda

Not to be outdone, in the opening scene of a Mazda commercial about safety, they show a man who has been set on fire and provide the standard fine print warning: do not attempt.

*MOUSE PRINT:

Mazda do not attempt

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Hey Costco, Where’s the Fine Print?

  It may sound odd for a consumer advocate to ask a company to provide more fine print, but that is exactly what MrConsumer had hoped Costco would do.

Costco has had Tempur-pedic memory foam mattresses on sale for the past several weeks, and seemingly only making them available on its website. It is hard enough making the right decision about a mattress when you can actually try out several in the store. Imagine trying to buy one online almost blindly. That’s why having detailed specifications can help the prospective buyer make a more informed decision.

On Costco’s website, there are four different models of Tempur-pedic mattresses ranging in price from $1399 to $1899. MrConsumer wondered what the difference was between them. So might any purchaser, right? So he clicked the “compare” button on each to create a handy chart to find out.

*MOUSE PRINT:

Costco Tempur-pedic

That was helpful, wasn’t it? Every column has the identical description. The product page for each does have more information, but is mostly marketing mumbo jumbo like “TEMPUR® support layer: A thick TEMPUR® support layer provides body aligning support,” and “millions of individually adjusting TEMPUR® cells that adapt and conform to your unique shape and body weight.” And descriptions similar if not identical to this appear for all the mattresses.

Memory foam mattress shoppers should be given easy access to details like the firmness, overall thickness, composition of each layer, and how thick and dense each one is. A memory foam mattress is not all memory foam. The bottom six or seven inches is often a high density foam that does not have the conforming qualities of memory foam. It is simply a base. That’s why knowing how thick the actual memory foam layers are is so important.

Costco has buried some of this information or just not provided it.

And wouldn’t it be nice if the product names could be referenced at the manufacturer’s website and at competitors’ stores. Just to try find the Tempur-Contour-Select at Tempurpedic.com, for example.

Incidentally, if you think that clicking the specifications tab will reveal everything you need to know, think again. All four beds just say this:

Tempur specs

So, Costco, if you are actually interested in selling mattresses, give us some real data to work with and not useless comparison charts.