Many people are reluctant to shop at eBay because unlike buying from a retail store, many items are sold by individuals and don’t come with any return privileges. When you are purchasing antiques, for example, it is often hard to tell just from the pictures what the actual condition of the item is, what the flaws are, and even what the true colors are.
So, it certainly can relieve some of that anxiety when you see that an individual seller has a decent return policy. Take for example this one, that offers a 14-day money back guarantee.

When clicking that “details” link, the truth is revealed.
*MOUSE PRINT:

I accept returns only on items in which I have made a mistake in the listing. It is the buyer’s responsibility to ask any and all pertinant questions about an item prior to bidding. I require immediate notification, (within 24 hours of receipt of the item), of intent to return by the buyer. I do not accept returns for buyer’s remorse or for items that the buyer assumed could be purchased on approval. If you want your friend’s “expert” opinion on a piece, you need to have them view the listing and read the item description prior to bidding. You do not get to do this after receiving the item because this constitutes “buying on approval”. The returned item must be received by me in the same condition it was in when inititally shipped to the buyer.
Basically, what this seller is really saying is that you have no regular return rights, including 14 days to try out the item. You only have a right of return for a misrepresentation and YOU have to pay the return shipping!
That certainly is far different from what the average consumer would understand “14 days money back” to mean. So as with everything we write about in Mouse Print*, you have to read the fine print or you could get snookered.


We contacted the PR folks at Comcast, who were extremely responsive. Within a few days, they offered an explanation. Our consumer was being billed for a TV Guide subscription that they say she ordered. “The Cable Guide” was a separate magazine that Comcast offered years ago. TV Guide purchased it, and subsequently sent subscribers TV Guide instead.