Updated every Monday!   Subscribe to free weekly newsletter.

Costco Encourages Rebate Honesty

Costco Wholesale has long been known for its ultra liberal return policy — return anything at anytime. It did, however, tighten the policy for certain electronics a year ago limiting returns to 90 days. With such a long policy in place, it occurred to someone at the company to ask the question of what happens if a consumer receives a rebate on an item and then the item is returned.

As a result, tucked away on its website, they address the issue:

costcorebate11.jpg

How to reimburse the manufacturer for the rebate?  Yep. When have you ever seen instructions for doing that before? 

If you “click here“, they tell you how to do it:

*MOUSE PRINT:

If you received a Mail-in Rebate check and since have returned the item and would like to reimburse the vendor,  you may either:

  • Forward your rebate check (DO NOT void rebate check) to Costco Wholesale
  • Forward a check made payable to Costco Wholesale for the rebate amount

Of course, Costco is absolutely right suggesting that such a rebate is unearned and should be returned to the party who paid it. How many consumers, though honest in most respects, would actually do this is the real question?

Updated every Monday!   Subscribe to free weekly newsletter.

$500 of Free Gas?

Tweeter 1Tweeter, which is an electronics store specializing in home theaters and TVs, has started advertising what appears to be a remarkable offer: Spend $999.99 or more at the store, and get $500 in free gas.

This promotion appears on the front of their September catalog, and on their homepage. You need to follow the asterisk to page 32 of the catalog, or inside the website to find out the details.

*MOUSE PRINT:

Tweeter 2

Translation: You have to buy $2000 worth of gasoline over a 20 month period, in increments of $100 per month, in order to receive a monthly giftcard worth $25.

There are even more details spelled out here, including the fact that you must select the brand of gas you will buy in advance for the entire 20 month period. In addition, not mentioned is the fact that in months when you redeem the $25 giftcard, you actually have to buy $125 worth of gas to qualify for that month.

If the company wanted to be straight forward about the offer, and not bury an important detail in the fine print, the ad should have looked like this:

Tweeter 3

Similar promotions promising $500 of free gas based on the freebeegas.com program are also popping up at furniture stores (Jennifer Convertibles) and banks.

Thanks to David B. for submitting this example of mouse print.

Updated every Monday!   Subscribe to free weekly newsletter.

Dish Network: 3 Months Free (But Not the Ones You Think)

Disn NetworkConsumers are used to seeing offers of a number of free or discounted months of service when they switch cable companies. So it is not unusual that Dish Network, a satellite television provider, is offering three free months of service as an inducement to choose their company.

In the graphic, there is some virtually unreadable type.

*MOUSE PRINT: It says “with 24 month commitment”. Okay, so the company requires a two year contract, which certainly is uncommon in the conventional cable television industry. It sounds more like a cell contract than a cable TV contract, but if that is the way they choose to operate, that is their decision.

Only when you dig deeper into their website, however, do you learn the additional terms of the three months free offer.

*MOUSE PRINT:

Dish Network

So if you assumed your first three months of service would be free, you assumed wrong. The free months are spread throughout your two year contract.

Elsewhere on the website you will learn there are a dizzing number of options and additional fees, so it is difficult to tell how much your bill will really total on a monthly basis. But, in a rare demonstration of the company’s ability to be candid when it chooses to, they provide a sample bill  which indicates you will be charged for two months of service on your first bill, not just one (and a variety of other oddball fees, as one commenter notes below).

Thanks to Mouse Print* reader Rob for pointing out the unusual staggering of the free months bonus. If you find examples of surprising fine print, please send them along to edgar(at symbol)mouseprint.org .