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Free Furniture Promo Tied to Election Turnout

The latest gimmick to get shoppers to buy furniture during the summer doldrums comes from Bernie & Phyl’s, a small Massachusetts furniture chain. They are offering to refund the price of all furniture you buy until August 22 if the turn out for the 2016 presidential election equals or exceeds 75%.

Bernie & Phyl's

With a particularly contentious election at hand with what some would call two polarizing candidates, it is far from clear if we will have a big turnout or a small one.

But maybe history should be our guide.

*MOUSE PRINT:

According to the United States Election Project from the University of Florida, whose data will determine the official turnout for purposes of this store promotion, since 1948 when they started keeping track of these statistics, there has never been a turnout even close to 75% or more.

election turnout

MrConsumer has always railed against promotions that incorporate chance into the offer because that comes pretty close to the definition of an illegal lottery: paying a price for the chance at a prize.

So, if you need furniture this August, look for the best deal and don’t count on the election results to turn your purchase into a freebie.

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Getting a Price Match is Like Pulling Teeth

Office Depot/Office Max had a crazy low price ($1) last week on the gel pens that MrConsumer loves. But since he lives right across the street from Staples, he decided to pick them up there and get Staples to match the price.

Uni-ball $1

Staples only had five-packs and these were four packs. So, I decided to call 1-800-Staples to see if their phone ordering/website customer service department could put through the order. Staples did carry the four-pack online, the same as OD/OM.

Staples’ regular price is $8.49 for this item and I wanted three of them, so I knew I probably would have a fight on my hands because under Staples’ 110% price guarantee, they will not only match the price, but also deduct 10% of the difference from the competitor’s selling price. And on three packages, this is going to cost them an arm and leg — about $25.

Uniball Staples

I called the 800 number for Staples and asked for a 110% price match. I told the rep that he had to look at the OfficeMax/Depot ad front page, but instead he looked at their website and couldn’t find the $1 item. After leading him by the hand subsequently to the circular, he put me on hold to see if he they would match (beat) the price.

He returned to the phone maybe 10 minutes later to say that they would not because the item has to be “available for delivery” and he said this was not. I challenged him to show me where in their price match policy it says that. And after 10+ minutes on hold again, he returned to the line, and sheepishly admitted he could not find such a rule and would honor the price match. (They do have rules about whether shipping is free or not, however, but he did not mention them.)

In this case, I pointed out that both OD/OM and Staples provide for online ordering for free in-store pickup, so shipping was equivalent too.

The bill with the 110% price match came to 75 cents plus tax for three packages. But this whole transaction took 45 minutes on the phone.

Uni-ball match

Through the years, MrConsumer has observed that stores promote their price guarantees in a big way, but some seem to encourage their employees to search for loopholes to deny the match to the customer.

As a side note, in reviewing the Office Depot/Office Max fine print, that company uses mouse print 10 pages away to disclaim plain English representations on the front page of their circular. Right beneath the ad for the gel pens it says that you can order online for free store pickup, seemingly referring to everything at least on that page, if not the whole circular.

Office Depot

But on page 10, in a print footnote, the company says the opposite.

*MOUSE PRINT:

“Price and offers available in-store only 7/24/16-7/30/16 (unless otherwise noted)… and are not online or by phone, including orders for in-store pickup. [emphasis added]”

Well, which is it? Can you order online for in-store pick up or not?

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As Seen on TV: Philips Airfryer — Only $49.95?

In infomercials and on a website, Philips is advertising a kitchen appliance called the Airfryer, which uses hot air to “fry” food. They call it an “oil-less fryer” but you really have to add some oil to food like freshly cut french fries for it to work.

The ads for the Airfryer offer it at a price of $49.95 with a 30-day “risk-free” trial… and if you don’t like it, you can get your money back.

Airfryer

Airfryer TV ad

But is $49.95 the real price of the item?

*MOUSE PRINT:

fine print

In type only slightly larger than this, at the bottom of their website, the truth is revealed. The price of the fryer is not $49.95 — it is four times that — $199.80 because you are required to make three more payments of $49.95 if you want to keep it. Yet, to many, the price of the appliance looked like it might have been $49.95 total.

Adding insult to injury, it costs 25 bucks to ship this unit to you, and that is not refundable if you return it.

It’s no accident that Philips hides the real price of the Airfryer, but do they have to get cagey about what your $49.95 really buys you?