It seems innocent enough — an invitation to take an IQ test.Â
They are advertised on Facebook, in Yahoo!, and on other sites. Sometimes they even make you think that friends have already taken the test, and you are being challenged to beat them. Other times you may get pop-ups saying that other people in your town have taken the test (they use your IP address to figure out your location).
If you click on the ad, you might be taken to a webpage that looks like this:

There are ten questions to the test, and at the end you are asked to enter your cell phone number so the results can be texted to you. At worst, you might think that you will be charged 10 or 20 cents for receiving a text message.

What you don’t see when you take the test is a hidden footnote.
*MOUSE PRINT:
Summary terms:Â This is an auto renewing subscription service that will continue until canceled anytime by texting STOP to short code 25692. Available to users over 18 for $9.99 per month charged on your wireless account or deducted from your prepaid balance for 3 alerts per week on T-Mobile, AT&T, Verizon Wireless, Virgin Mobile USA, Cellular One, Cincinnati Bell, Centennial Wireless, U.S. Cellular, and Unicel 5 alerts per week). For $4.99 per month for 2 alerts per week on Cricket. For Mind Quiz support: text HELP to 25692, email mailto:25692@sms-helpdesk.comor call 18002357105 for automated help or call 18004166129 for a live operator. Standard messaging charges apply for Verizon Wireless, All other carriers, standard messaging and/or data rates may apply. Your phone must have text messaging capability. You must be the owner of this device or have permission from the owner. By signing up for this service and entering your personal PIN Code delivered to the cell phone number supplied by you on this website, you acknowledge that you are agreeing to thee full Terms of Use. Click here for full Terms & Conditions.
Translation: By filling in your cell number and entering your PIN number, you are agreeing to a MONTHLY $9.99 charge for who knows what.
What makes this offer so deceptive, is the manner in which the disclosure is made. It is not merely a footnote. It is hidden on the page. You think you are looking at the entire IQ test screen when taking the test because of all the blank space below the test box. There is no disclosure visible. In fact you have to scroll down beyond the blank space to find the disclaimer. See sample (but don’t click).
Don’t fall for a scam like this.


They have gone up to 7 ounces, and so have Chicken of the Sea and Starkist brands sold at Costco. The increased size comes at an increased price, no doubt, but tuna cans are now back to their original size. It appears that Costco is the only seller of the new upsized cans.