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Option-Packing Adds Needless Costs to Dell Computers

MrConsumer recently ordered a new Dell desktop computer since his old one was just over 10 years old. Even with discounts and waiting for a good sale, his new pc was still going to cost about a thousand dollars.

Dell lets you customize your computer to a degree by adding, upgrading, or removing certain components such as memory, SSDs, or the video card. They also state the increase or decrease in price as a result of any change.

On the same customization page at the end, Dell includes a section on software. Here, you can see that the computer comes with McAfee antivirus.

McAfee included

Only if you look at the detailed online invoice after you make your purchase, which is not emailed to you, do you see that you actually purchased McAfee.

*MOUSE PRINT:

Dell McAfee

McAfee wasn’t a freebie that Dell threw in with my purchase, they charged me $31.58 plus tax for a year’s subscription to it, that I neither asked for nor wanted. And in fact, I uninstalled it when the computer arrived as Windows 11 comes with Microsoft Defender built in.

My first request to Dell to get a $31.xx refund went unresponded to. My second request took Dell at least two weeks to process, but I just got a phone call saying they would make an exception and give me a $33.55 refund.

The internet is filled with complaints about Dell tacking on charges to computer purchases for what generally would be considered optional add-ons. I can’t believe some class action lawyer has not gone after the company for this practice that has apparently been going on for years.

We asked Dell to comment on their practice of forcing computer buyers into the purchase of McAfee. A spokesperson responded:

McAfee+ Premium protection is included in the price of that system and listed in the specifications on the webpage. We offer this to provide our customers with a security suite that helps protect their device, identity and privacy. It includes antivirus, identity monitoring, VPN and more. The invoice provides a more detailed price breakdown of the system, including all SKUs that make up the system. The invoice price will match the price listed on the webpage, ensuring that, prior to purchase, customers are informed of the total price they’ll pay for the specifications listed.

All that sidesteps the issue we raised that it should be the customer’s option to purchase or not purchase McAfee and the price should be disclosed before purchase. What do you think?

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Skimpflation Hits Imperial Margarine

We told you a couple of years ago how Conagra inconspicuously reformulated Smart Balance margarine by reducing its fat content from 64% to 39%.

Now comes the Flora Food Group (formerly Upfield), the maker of Imperial margarine, tinkering with the recipe for its product.

When it was advertised in the ’70s, Imperial had 80% vegetable oil, tasted like butter they said, and made you “feel like a king.”

Boy how times have changed. (For purposes of this story, we will still refer to the product as “margarine” although it no longer meets the legal definition since it has less than 80% fat.)

*MOUSE PRINT:

Imperial margarine

The most recent previous version had 53% vegetable oil. Clearly there had to have been many interim versions to get from 80% down to just 53%. Now, the current version has only 48%. And the calories dropped from 70 per tablespoon down to 60.

How did they accomplish this? Like Smart Balance, they literally watered down the product. Looking at the nutrition label reveals the change.

*MOUSE PRINT:

Imperial nutrition label

In the previous version of Imperial, vegetable oil was the primary ingredient. In the current version, water predominates. But strangely, the fat content remains seven grams per serving. How is that possible?

We asked Flora for an explanation. All a company spokesperson would say is:

Regarding the nutritional information on the label, the serving size and nutritional values are determined through detailed analytical testing in accordance with FDA guidelines. While the overall fat content of the product has been adjusted, the fat content per serving is declared accurately in accordance with FDA guidelines.

Perhaps it is a rounding issue on the number of grams of fat. Who knows?

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Total Wireless’ Too-Good-to-Be-True Offer

It sounded like such a great deal from Total Wireless: $25 a month for cell service on four lines, taxes and fees included, and four free 5G phones.

Here’s their commercial:

Apparently, that is not the real offer. The free phones part of the offer is for more expensive plans and not the $25 a month plan. Who could tell that? And, it is not in the unreadable fine print either.

But the National Advertising Division (NAD) of Better Business Bureau Programs figured it out and ruled against Total Wireless.

NAD determined that the phrase, “and to top it all off, we’ll give you up to four free 5G phones,” implies the last part of a single offer. NAD determined that the commercial conveys the unsupported message that Total Wireless customers can get both four lines of wireless service for $25 per month and get four free 5G phones regardless of the plan they select, and recommended Total Wireless modify its advertising to avoid conveying such a message.

Total Wireless is part of Tracfone, owned by Verizon. The company said it disagreed with NAD’s decision, but would abide by it in the future.

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